Tag Archives: Consumer Market

Educators are a Great Consumer Market

Educators are a Great Consumer Market

That’s a lot of Teachers

Did you know that educators are a significant consumer market?  Often, marketers do not recognize the buying potential of this important group. Over 3 million full-time teachers work in public schools in the United States. Close to a half million teachers work in private schools in the United States. That’s a lot of teachers! Wake up marketers and recognize educators as a viable consumer market!

What would we do without teachers? According to the National Center for Education Statistics in the United States,  educators teach over 50 million elementary and high school students. Over 400,000 private school teachers educate approximately 5.2 million students in elementary and high school.




These statistics are for 2017.  Along with this data, there are over 13,000 public school districts with 98,000 public schools including 6,700 charter schools. Continue reading